Straight Up Cycles
May 2nd 2013
Handbuilt
For all of Victoria’s roads.
Whether you’re racing in the Wednesday night VCL series, carving corners down Goldstream heights, or headed for coffee in Sidney, Straight Up Cycles can get you on the right set of wheels.
We’re quite taken with the concept of handbuilt wheels.
Offering a great degree of customization, we can specify the right spokes, nipples, rim and hub for your riding needs.
The end result is a set of wheels built just for you & the riding you do. A key element to this is serviceability. We try to get our customers on wheels that can be comprehensively repaired, replaced & worked on. The option of replacing damaged elements of a modular system means that you will get longer life out of your parts, and can save money down the road.
Our favourite road & mountain hubs these days are the R45 from Chris King.
Lightweight, lots of colour options, with amazing engagement and made by good people according to good business practices. These things are the bomb.
Another great option are the new White Industries T11 hubs. 11 Speed compatible, in either polished silver or anodized black, these hubs are a nice pricepoint alternative to the Kings. A Ti freehub body illustrates the good value found in these made in the USA hubs.
Visit the Straight Up Cycles Blog to view past posts.


























